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So, your job is to market a consultancy? Excellent - then we have something just for you: unbillable hours, our podcast about better professional services marketing. “unbillable hours” is all about selling business services through highly effective marketing. You know, the kind which gets clients through the door, competitors on edge, and the practice to respect you. Oh, and: it’s free, and created by two folks who have nothing to sell (we have jobs, mind you). Care to give it a try? Then listen in right away - or read a bit more about the project here: https://unbillable-hrs.com/
Episodes
Friday Aug 16, 2024
Friday Aug 16, 2024
Do your firm's service websites convert... or stink? Chances are, they're at least a bit smelly - simply because that's the expected state of things in this industry of ours. But don't fret... you can make them much, much more effective quickly by using the principle and structure Flo discusses in this episode.
Oh, you might want to reference this Bain website as you listen to this (it's our case example for this episode).
Voices, production, etc., by Flo only (just this time).
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
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