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So, your job is to market a consultancy? Excellent - then we have something just for you: unbillable hours, our podcast about better professional services marketing. “unbillable hours” is all about selling business services through highly effective marketing. You know, the kind which gets clients through the door, competitors on edge, and the practice to respect you. Oh, and: it’s free, and created by two folks who have nothing to sell (we have jobs, mind you). Care to give it a try? Then listen in right away - or read a bit more about the project here: https://unbillable-hrs.com/
Episodes
Friday Jun 11, 2021
S3E4 - Complex services
Friday Jun 11, 2021
Friday Jun 11, 2021
"Ok, so: How do you market an uber-complex b2b service to a super-heterogenous target group?" - was (roughly) the question we asked delivery-as-a-service platform Gophr's CEO, Seb Robert, and his marketing director Chris Mason for this one. Listen to their compelling answers here!
Episode guests: Seb Robert, Founder and CEO, Gophr, and Gophr's Director of Marketing, Chris Mason.
Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes to this episode at unbillable-hrs.com!
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